Posts tagged “Infrastructure”

Part 2 of 2. If your CMS isn't the predictor, what is? Six operational practices we run across 79 WordPress sites, custom Go applications, and hosted builders. Pick any platform. The operating layer is what wins.

A conversion tracking break that goes undetected for 30 days wastes an entire month of ad spend optimization. The pipeline works in four steps, breaks in five common ways, and catching it takes automated monitoring.

All performance data for all clients flows into one PostgreSQL database. Every number can be traced to the exact API response that produced it, and reports are reproducible at any time.

A 10-person team managing 33 clients requires significant automation. We use n8n for workflow automation and MCP for AI-assisted operations, with 240+ tools across three servers.

Marketing infrastructure breaks silently. Automated monitoring catches site errors, tracking breaks, budget overruns, and broken images in hours instead of weeks.

Choice OMG monitors 60,000+ data points daily through four independent pipelines feeding a centralized PostgreSQL database, creating an auditable chain from raw API response to client report.