Chris Laubenstein

VP Sales, Choice OMG

Chris Laubenstein, VP Sales, Choice OMG
VP Sales, Choice OMG

Chris Laubenstein is VP Sales at Choice OMG. He has spent 13+ years in digital marketing with a focus on strategic consulting for healthcare, dental, optometry, and professional-services verticals — industries where the path from query to qualified patient or client is long, expensive, and operationally complex.

His writing draws from real engagements: scaling a multi-location healthcare group from three clinics to six, structuring high-value procedure ad campaigns where a single conversion is worth thousands of dollars, and the tracking, budget, and creative decisions that determine whether those campaigns earn back their spend.

Most of his client relationships at Choice OMG run for years rather than months, so his perspective is shaped by what compounds over time — not what wins in the first 90 days. He writes for owners and operators trying to grow a clinical or professional-services practice, not for marketers.

Articles by Chris Laubenstein

4 posts on SEO, paid media, AI marketing, and the operational infrastructure behind running 33 client accounts.

From 3 Clinics to 6: Scaling Multi-Location Healthcare Marketing

Multi-location healthcare marketing fails when each location competes with itself. Centralized monitoring and location-specific strategies let us scale an optometry group from 3 to 6 clinics while reducing acquisition cost by 30%.

March 25, 2026

How a High-Value Procedure Ad Campaign Actually Works

When a single dental implant case is worth $20,000-50,000, you cannot afford imprecise tracking. We grew one practice's implant revenue from $300K to $800K by building airtight attribution.

March 18, 2026

Google Ads vs Meta Ads: Where to Spend Your First Dollar

A law firm spending $3,000/month on Meta Ads was getting fake phone numbers and low-intent form fills. We pivoted to Google Ads targeting high-intent searchers. The question isn't which platform is better.

March 4, 2026

Why We Built a Single Source of Truth for Client Data

All performance data for all clients flows into one PostgreSQL database. Every number traces back to the original API response, and reports are reproducible at any time.

February 4, 2026

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